With regards to the new Fuji X30, one has to acknowledge that of course there are bigger and better cameras on the market in terms of image quality, sensor size, and optics. However, the Fuji X30 fills a niche of being a compact point and shoot with great and useable images straight out of the camera — complete with Fuji colors.
- Fast AF
- Fuji Colors
- Integrated EVF
- Bright lens
- Super Macro Mode — yes, that’s what they call it
- Built in flash
- Focus peaking
- Fast FPS in burst mode
- Movie mode can do 24 fps and you can control shutter and aperture during movie mode! Also continuous AF in movie mode
- Customizable buttons
- Lotsa buttons
- Tilty / flippy screen
- EVF isn’t the best
- Higher ISOs produce visible noise and smearing
- Variable aperture lens
- You have to set the ISO in a menu prior to shooting a movie.
- Not enough buttons
- No touch screen
Basically, for the money you pay, it’s a great camera. I’ve owned a Sony RX100 before (an original one) that I bought used on Craigslist. I used it for about a week and then sold it online because I didn’t enjoy the camera at all. Granted, that’s like comparing a Fuji X10 to a Sony RX100 mark III, but still I’ve used and owned a few Sony cameras and camcorders over the years and in general, I don’t like the JPG engines, controls, layouts, etc.
I’ve also owned a Fuji X100S before, and it’s a great camera, but the X30 is more convenient, faster, has facial AF, and does better macro. What’s the difference — the X100S has better image quality, costs more, and isn’t nearly as responsive or convenient.
The X30 is great little camera that won’t replace your more expensive gear, but it does compliment it well.
Here are some shots straight out of the camera (resized for the web):
I used the macro mode to take a picture of my X-T1.